{"title":"MBA, B.Pharmacy, GPAT","description":null,"products":[{"product_id":"pharmaceutical-management-dr-alka-ahuja-dr-javed-ali-dr-sanjula-baboota-dr-roop-k-khar-birla-publications-pvt-ltd","title":"Pharmaceutical Management | Dr. Alka Ahuja, Dr. Javed Ali, Dr. Sanjula Baboota \u0026 Dr. Roop K. Khar | Birla Publications Pvt. Ltd.","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e*Pharmaceutical Management* by Dr. Alka Ahuja, Dr. Javed Ali, Dr. Sanjula Baboota, and Dr. Roop K. Khar, published by Birla Publications Pvt. Ltd., is a core textbook covering managerial principles and practices specific to the pharmaceutical industry.\u003c\/p\u003e\n\u003cp\u003e*Key Features:*\u003cbr\u003e- *PCI Syllabus Aligned*: Covers the complete \"Pharmaceutical Management\" syllabus for http:\/\/B.Pharm 8th semester as per PCI\u003cbr\u003e- *Industry-Focused Content*: Explains principles of management, marketing, production, finance, human resources, and entrepreneurship in pharma context\u003cbr\u003e- *Regulatory \u0026amp; Marketing*: Includes pharmaceutical marketing, product management, pricing, promotion, distribution channels, and regulatory affairs\u003cbr\u003e- *Practical Insights*: Covers concepts like GMP, plant location, inventory control, supply chain management, and intellectual property rights\u003cbr\u003e- *Case-Based Learning*: Written with real-world examples and illustrations for better application of concepts\u003cbr\u003e- *Student Friendly*: Simple language with charts, flow diagrams, and tables for quick revision\u003cbr\u003e- *Exam Oriented*: Contains chapter-wise summaries and review questions for university exams and management-based competitive tests\u003cbr\u003e- *Authentic*: Birla's Genuine Book with 3D Hologram for authenticity\u003c\/p\u003e\n\u003cp\u003eIdeal for http:\/\/B.Pharm final year students, MBA Pharma aspirants, and professionals in pharmaceutical marketing, production, and administration.\u003c\/p\u003e","brand":"New Vidyasagar Book Mart","offers":[{"title":"Default Title","offer_id":53438044242217,"sku":null,"price":290.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0867\/4367\/9273\/files\/rn-image_picker_lib_temp_d382ef83-48aa-4ce4-ba28-7a9d3d2e2a29.jpg?v=1787154163"}],"url":"https:\/\/www.onetouchbook.com\/collections\/mba-b-pharmacy-gpat.oembed","provider":"OneTouch Book","version":"1.0","type":"link"}